Reach a lucrative market of over 100,000 potential customers!

ADVERTISE IN GAY MEDIA

Bnews, Victoria’s No. 1 Gay & Lesbian bi-weekly cycle magazine. The most comprehensive and informative news and lifestyle coverage in Victoria. View the magazine online each Wednesday at www.bnews.net.au. With a loyal and lucrative readership of 100,000, our publication is unrivalled, with unparalleled reach into gay and lesbian households, and best of all, is FREE to the consumer. For a share of this big spending niche market, book your advertising space today!  Established 1992. Audited Circulation 20,880 

Bnews in Print (Incorporating Melbourne Star)

FULL PAGE $2240

1/2 PAGE LANDSCAPE $1120

1/2 PAGE PORTRAIT $1120

1/4 PAGE LANDSCAPE $560

1/4 PAGE PORTRAIT $560

1/4 PAGE BLOCK $560

1/8 PAGE LANDSCAPE $280

1/8 PAGE PORTRAIT $280

1/16 PAGE BLOCK $140

Download a PDF copy of our sales kit / rate sheet here                

Rates include GST. Agency Bookings Add 10%. Specific Page Placement Add 20%

ARTWORK SPECIFICATIONS:
ARTWORK provided electronically for Bnews Production: Email to: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
Preferred format: Acrobat PDF (fonts embedded)   Illustrator EPS (outlined fonts)  Photoshop JPEG 300 or more dpi. Do not supply artwork with trim marks (except full page adverts). We cannot accept Quark files, MICROSOFT WORD, publisher or power point files
ARTWORK CHARGES: Let us design an ad for you. Bnews rates available on request.

Material deadlines: Monday prior to publication.

Free on the streets every 2nd Thursday

A loyal and wealthy market

An independent research company Significant Others conducted a
comprehensive survey of Bnews and readers:

• 81% of readers are likely to be positively influenced by companies advertising in gay and lesbian media
• 45.7% of readers have tertiary qualification or higher
• Average full time employed earnings are $50,769 per annum
• The annual discretionary spend among Bnews readers is more than $1billion

Our readers are very early adapters of trends and are receptive to product innovation.

SUMMARY OF OTHER KEY FINDINGS

• $93.2 million is spent each year on ‘arts’ entertainment
• 30,000 readers are estimated to use alternative therapies
• Three out of four go to restaurants at least once every month
• Readers upgrade their cars, on average, every three years
• One in four plan to buy real estate this year
• $195.7 million is spent each year on holidays
• Nearly half plan home improvements during this year
• $229.8 is spent each year on fashion and vanity products
• One in three own cats, and one in three own dogs
• $128.8 million is spent each year on CDs, DVDs and books
• $25.7 million is spent each year on adult products and services
• 63% drink wine at least once a week

PLACEMENT CHOICE
Choose the appropriate placement choice for your advertisement in one of our comprehensive weekly directories:

• Early General News
• Health/Massage
• Food/Wine
• Entertainment
• Travel
• Real Estate
• Home
• Fashion
• Recruitment
• Drive
• Pets
• Adult Services

CAB AUDITED DISTRIBUTION
We have the largest distribution of gay and lesbian titles in Victoria AND we are independently CAB audited which gives you peace of mind about distribution claims. Our extensive distribution network includes cafes, bars, galleries, good book stores, cinemas and much more.

Where: Abbotsford, Adelaide, Albert Park, Albury, Altona, Armadale, Ascot Vale, Balaclava, Bendigo, Box Hill, Brighton, Brisbane, Brunswick, Burnley, Camberwell, Canberra, Carlton, Caulfield, Clifton Hill, Coburg, Collingwood, Cranbourne, Dandenong, Darwin, Daylesford, East Melbourne, Elsternwick, Elwood, Essendon, Fairfield, Fitzroy, Flemington, Footscray, Frankston, Geelong, Glen Waverley, Gold Coast, Hampton, Hawthorn, Hobart, Kensington, Malvern, Melbourne City, Middle Park, Mornington, North Melbourne, Northcote, Parkville, Perth, Port Melbourne, Prahran, Richmond, St Kilda, Seaford, Seddon, Seymour, Shepparton, South Melbourne, South Yarra, Southbank, Sunshine, Surfers Paradise, Sydney, Toorak, West Melbourne, Williamstown, Windsor, and Yarraville.